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The common sense of boutique coffee beans Robusta that you don't know.

The common sense of boutique coffee beans Robusta that you don't know.

People always habitually look at things in dichotomy, good and bad, good and evil, good and bad. The same is true in the world of coffee. Arabica coffee beans are always classified as good, while its distant relative, Robusta, is often classified as bad. We might describe it this way, if Arabica is a gift from an angel.

2014-11-20
Some suggestions on opening a coffee shop

Some suggestions on opening a coffee shop

Recently, there are many friends who plan to open a shop. It seems that more and more people want to open a coffee shop or bar. It may be that the economic situation is not very optimistic, and they are all willing to do some industry. After all, it is very comfortable to open a bar and coffee. Eating cake, drinking coffee, reading books, pretending to be literary and artistic style, feeling the beauty of life. But have you ever thought that when you eat cake and drink coffee

2014-06-04
Talk about making coffee: to friends who don't know coffee yet

Talk about making coffee: to friends who don't know coffee yet

Many young friends, including some old people. They were unfamiliar with coffee, and when they talked about brewing coffee, they were confused, thinking it was a highly skilled and complex activity. Chinese people often make freshly ground coffee with a boil word to summarize. So to these friends, I do my best to introduce this problem to you.

2015-10-10
The only meaning of a cafe is to survive forever.

The only meaning of a cafe is to survive forever.

I heard that hungry people will have a more agile way of thinking. Well, I'll be hungry and see if I can write something more constructive. I have written a lot of essays about how it is not easy to open a coffee shop. Many people say that it will affect other people's dreams of opening a coffee shop, and many others say that it will affect the shaping of domestic coffee culture. And what I'm trying to say is that I actually write these things.

2014-06-06
Eleven pricing strategies that confuse consumers

Eleven pricing strategies that confuse consumers

There are two main reasons why this trick works: first, consumers don't know how much goods cost, so we rely on parts of our brains that are not strictly quantitative; and second, although people spend limited dollars, but we make decisions based on clues and semi-thoughts that add up to math blindness. You walk into a Starbucks and see that the store is right

2014-08-14
French Coffee Paris Street Cafe

French Coffee Paris Street Cafe

Everyone knows that there are many cafes on the streets of France, especially in Paris: the most famous are Caf de flore and les deux maggots, two century-old shops in my avatar on the Rue Saint-Germain. What I am going to tell you today is not how fragrant the coffee is in these two old shops, which is not the main reason why these two coffee shops are so famous so far; nor are they.

2015-01-17
The story of red coffee and green coffee

The story of red coffee and green coffee

A coffee tree, after countless ups and downs, finally grew a coffee bean on the top of the tree and in the dense leaf layer. When the two coffee beans grow up, they feel bored because they live in their own environment for a long time. As a result, I had the idea of looking around somewhere else. One day, the coffee beans on the top of the tree looked down on the crown, and suddenly saw the shade below, so they looked down curiously

2014-07-30
Give some advice to friends who want to open a coffee shop or bar.

Give some advice to friends who want to open a coffee shop or bar.

Recently, there are many friends who plan to open a shop. It seems that more and more people want to open a coffee shop or bar. It may be that the economic situation is not very optimistic, and they are all willing to do some industry. After all, it is very comfortable to open a bar and coffee. Eating cake, drinking coffee, reading books, pretending to be literary and artistic style, feeling the beauty of life. But have you ever thought that when you eat cake and drink coffee

2014-06-04
Give some advice to friends who want to open coffee shops and bars!

Give some advice to friends who want to open coffee shops and bars!

Recently, there are many friends who plan to open a shop. It seems that more and more people want to open a coffee shop or bar. It may be that the economic situation is not very optimistic, and they are all willing to do some industry. After all, it is very comfortable to open a bar and coffee. Eating cake, drinking coffee, reading books, pretending to be literary and artistic style, feeling the beauty of life. But have you ever thought that when you eat cake and drink coffee

2015-07-09
Detailed introduction of coffee bit by bit Espresso

Detailed introduction of coffee bit by bit Espresso

Yesterday, someone asked me why I usually drink lattes in coffee shops instead of anything else. As I answered yesterday, if you don't really like coffee, it doesn't matter what kind of coffee you drink. I drink lattes, but I'm more particular about coffee, nothing else. The reason is so simple that a Latte is not strictly speaking coffee. Latte is a beauty.

2015-09-10
Ten years-Coffee seniors' profound thoughts on the industry

Ten years-Coffee seniors' profound thoughts on the industry

Has the ten-year trend of Italian coffee come to an end? Or should the whole set be ready for the best part of the next time? It's just that the restructured espresso is still called espresso? Why is the title of this article "ten years"? Because recently, several famous Italian stores have closed their stalls or changed hands one after another! One of them opened because it was touching.

2015-10-23
Knowledge of coffee shop management gives some advice to friends who want to open a coffee shop.

Knowledge of coffee shop management gives some advice to friends who want to open a coffee shop.

Recently, there are many friends who plan to open a shop. It seems that more and more people want to open a coffee shop or bar. It may be that the economic situation is not very optimistic, and they are all willing to do some industry. After all, it is very comfortable to open a bar and coffee. Eating cake, drinking coffee, reading books, pretending to be literary and artistic style, feeling the beauty of life. But have you ever thought that when you eat cake and drink coffee

2015-03-09
Learning English in the United States: start by ordering coffee

Learning English in the United States: start by ordering coffee

Many people will talk to me about the language problem, and it is almost difficult for the first generation of immigrants to overcome the language barrier completely. This is also what I experience the longer I live in the United States. We don't have the native American upbringing environment, and many of us have the feeling of swaying in two kinds of life. A How do you like your coffee? It also makes you feel baffled. So this is an answer to coffee.

2015-08-13
Say goodbye to iced coffee. Why don't I order iced coffee?

Say goodbye to iced coffee. Why don't I order iced coffee?

The last thing I want to order when drinking coffee in a cafe is iced coffee. So far, I have drunk all kinds of iced coffee in various places, and none of them has been satisfactory. Even a shop that can make hot coffee often falls on iced coffee. Most cafes can make affordable hot coffee if they are willing to spend some money on machines and raw materials. If the guest orders flowers

2015-06-11
Why coffee is one of America's most popular drinks

Why coffee is one of America's most popular drinks

Over the years, I have written extensively about the social and environmental impact of coffee, one of the world's most popular drinks and one of the world's most traded commodities. I'm currently writing a book about coffee (contact me if you're interested), but I've been hesitant: I don't know how many coffee consumers really want to know.

2015-04-09
Cafe de flore and les deux maggots, the century-old French coffee shops.

Cafe de flore and les deux maggots, the century-old French coffee shops.

Everyone knows that there are many cafes on the streets of France, especially in Paris: the most famous are Caf de flore and les deux maggots, two century-old shops in my avatar on the Rue Saint-Germain. What I am going to tell you today is not how fragrant the coffee is in these two old shops, which is not the main reason why these two coffee shops are so famous so far; nor are they.

2015-07-29
Why Africans Don't Drink Coffee

Why Africans Don't Drink Coffee

One of the things I was curious about was that coffee originated in Africa, but in many parts of Africa, especially in small towns and villages, very few people drink coffee. But a trip to Uganda, home of coffee, basically answers the question. In Uganda, near the Kenyan border, the village of Budadiri in Mombali is home to coffee farmers.

2015-01-05
An interview with a barista participating in the competition

An interview with a barista participating in the competition

Zhou Yungui barista talk We are honored to have the opportunity to talk to Zhou Yungui, who is the 2009 Chinese barista champion. In this short article, the barista talk reveals the secret of his success. Why did you become a barista? I started my career in a coffee shop in 2002. At that time, I didn't know a lot about coffee. My career

2015-09-09
The Myth of Fine Coffee (5)

The Myth of Fine Coffee (5)

The myth of boutique coffee (5) Why do I always insist on roasting and even think that roasting is more important than raw beans? Some people don't have good raw beans. No matter how good the baking is! But without good baking, you can't find good raw beans. Or there is no need for good raw beans at all! Because the baking technology is so good, you can't tell what it is! Since I can't tell the need for so many raw beans.

2014-09-01
Talk about making coffee and write to friends who don't know anything about coffee.

Talk about making coffee and write to friends who don't know anything about coffee.

Many young friends, including some old people, of course. They are very strange to coffee, and whenever they talk about making coffee, they find it very difficult to understand, thinking that it is a very skilled and complex activity. The Chinese tend to summarize the production of freshly ground coffee as a boiled word. Well, for these friends, I will try my best to introduce this question to you.

2014-10-10
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